Build A Proactive Job Search Strategy
	By Hannah Morgan -
	careersherpa.net - Reprinted with Permission
 
	You need a job search strategy that includes more than scouring the job boards.
	Build your plan and take action towards a proactive job search.
 
			
A Proactive Job Search Strategy
	So you've finally mastered your pitch and your resume is done.
 
	Now it's time to do the really hard work of putting all the pieces together and
	developing your job search strategy. But not just any job search strategy, a proactive
	job search.
 
	Your proactive job search strategy has lots of moving parts. You may even feel like
	there aren't enough hours in the day to do everything you need to do. But with some
	planning and keeping your eye on the end result (getting conversations with people
	who can potentially hire you), you'll be able to work your plan.
 
			
Only A Small Number of New Hires Comes Through Job Boards
	Hiring managers prefer to hire people who are referred to them.
 
	Your chances of writing a resume that makes it through the ATS are slim. Plus there's
	a lot of competition. However, your odds of getting a conversation with HR or a
	hiring manager are quite good if you are referred. This is often referred to as
	the "hidden job market." It's not really hidden. The job opening exist,
	they just haven't been publicized.
 
	Being an early candidate gives you the advantage.
 
			
3 Lists You Absolutely Must Have
	In order for your plan to work, there are three lists you must make (and update).
 
	- 
		25 STAR stories
	
 
	- 
		50 companies that could potentially hire you
	
 
	- 
		100 people you know well
	
 
 
	Your STAR stories will be used when you have conversations with people, when you
	have job interviews and are embedded on your resume. Identifying these stories ensures
	that you know your strengths and the value you offer.
 
	Your list of 50 companies will change. It's a starting point. As you learn more
	about these companies, some will be deleted from your list and new companies will
	appear. Consider these companies as potential leads.
 
	You know more than 100 people, but start with those you know well. And yes, you
	really need to record this list somewhere — Word, Excel, notepad or whatever.
 
			
Work Your Contacts
	Your list of 100 contacts is a mix of people you know and who know you.
 
	Begin with the safest, easiest conversations first. This will build your confidence.
 
- 
	
		Reach out to 5 contacts every day to touch base.
	 
	
		Update them on your search and ask what they know about some of your target companies.
	 
	
		DO NOT send a mass email to your contacts. That's impersonal and will not generate
		results!
	 
 
- 
	
		Add new referral names to your list
	 
	
		Ask this simple question at the end of each conversation with your contacts and
		your list will continue to grow!
	 
	
		"Who else would you recommend I speak with?"
	 
 
 
			
Work Your Target Company List
	Your target company list is just a list of companies that seem interesting or meet
	some of your criteria as a place you may want to work.
 
- 
	
		Invest time researching the company on LinkedIn.
	 
	
		Identify your first and second degree connections who work there.
	 
	
		Keep a list of all your first and second level connections inside target companies
		so you can contact them.
	 
	
		These are people you will reach out to and ask questions. An informational meeting
		with insiders helps you understand the company better and whether you would be interested
		in working there.
	 
	
		Company insiders can serve as referrals if there are openings inside your target
		companies.
	 
	
		Reach out to insiders early and often. You want them to remember you when they learn
		about an opening.
	 
 
- 
	
		Follow each target company on LinkedIn.
	 
 
- 
	
		Set alerts on the corporate career page.
	 
	
		Go to the career page for each target company and set alerts for jobs you are interested
		in.
	 
 
- 
	
		Follow the company on social media.
	 
	
		Follow the active company accounts on Facebook, Twitter and Instagram, especially
		those related to career news.
	 
 
- 
	
		Watch for news about any of your target companies
	 
	
		Monitor the news about your targets so you can share on social media and mention
		when you reach out to insiders.
	 
 
 
			
Attend Networking Events
	Always be on the lookout for networking events, conferences, industry presentations
	or any event where people from your target companies or desired industry will be
	meeting.
 
	Ask past colleagues what events they are attending or recommend you attend. These
	colleagues work in your industry so they may know of events or happenings.
 
	Also be on the lookout for events where employees from your target companies will
	be presenting or attending.
 
Check Local and National Professional Associations
	Professional associations host professional development events, information sessions,
	and networking events. These events may be in person or virtual. Associations also
	often have private or semi-private job listings just for their members.
 
	Not only will you meet people from your industry, but you will also be upping your
	industry knowledge.
 
	Check the member directory to see if people from your target companies belong to
	professional associations you are interested in. You can also check the LinkedIn
	profiles of employees at target companies to see which associations or groups they
	belong to and use those organizations as a way to build relationships with employees
	you want to meet.
 
			
Reconnect With Your College/University
	No matter when you graduated, check your school's alumni resources. They may offer
	networking events, a job board or have other services for alumni.
 
	There's a special bond you share with each and every alumni from your school. Don't
	underestimate that connection.
 
	Also pay attention to alumni who may work in target companies. It doesn't matter
	what year they graduated/attended, you still share the school experience.
 
			
Connect with Local Job Clubs
	In almost every city around the country, you'll find job clubs. These are networking
	groups specifically designed for job seekers.
 
	Many who find themselves unemployed don't know about job clubs until they start
	asking around. These groups offer you a way to connect with other job seekers and
	help one another through rough times. They often have guest speakers.
 
			
Investigate Staffing Agencies and Contract Houses
	If you are staying in the same field/industry/occupation, then third party recruiters
	may be a viable option.
 
	Staffing agencies or contract houses do not find you a job. They work for their
	clients. Their primary mission is to find qualified candidates for jobs companies
	have asked them to fill. Therefore, if you have the exact experience and skills
	they are looking for, they may be interested in you.
 
	Just make sure you are using every 
	source to uncover hidden job opportunities!
 
			
Schedule Your Time
	If you aren't used to working unsupervised, then you may find the lack of structure
	and accountability challenging.
 
	Having a system to manage your time will help greatly! Try the suggestions in 
	Structure Your Week During Job Search				
 
			
Proactive Means You're In Control
	Rather than the feeling you are chasing jobs, a proactive job search gives you a
	sense of power and control.
 
	With each conversation you have, you are creating awareness of your skills and talents
	so that the right opportunities find you! Or at least you learn about them before
	they are posted on any job board.
 
			
Be Findable
	It's extremely important that when someone, anyone, uses a search engine like Google
	to look you up, that you show up! And not just your name and address, but your LinkedIn
	profile, positive mentions in the news, awards, recognition...just the good stuff!
	Learn more about being findable here: 15 Ways to Own Digital Terrain
 
Back  |